Who we are and what this policy covers
Bakerite is an industrial bakeware manufacturer based in Westmead, Pinetown. We make and supply steel oven floor tiles, bread pans, custom trays and related services for plant bakeries, retailers and hotels across South Africa. This policy applies to personal information received through our sales team, service team, telephone calls, email, site visits, account applications and order processing.
The operator responsible for our website and related online enquiries is Astros Marketing (Pty) Ltd, acting on Bakerite's instructions. Bakerite remains the responsible party for the personal information we process in the course of trade.
Information we collect in the normal course of trade
We collect only the information needed to handle enquiries, quotations, manufacturing, delivery and after-sales support. This may include contact details, company name, delivery address, billing information and correspondence relating to your order or service request.
- Name and surname
- Telephone number and email address
- Company name, job title and department
- Delivery, collection and invoicing details
- Order history, product specifications and service records
- Any information you send us in writing or by phone
We may also record technical information such as IP address, browser type and general usage data when you interact with our online forms. This helps us keep the site secure and understand how enquiries are submitted.
Why we use personal information
We use personal information for lawful business purposes connected to our work as a manufacturer and supplier. This includes preparing quotations, confirming orders, arranging manufacture, issuing invoices, coordinating delivery and handling pan recoating, tray recoating, straightening and repair work.
- To respond to sales enquiries and requests for pricing
- To manufacture, pack and deliver goods
- To manage customer accounts and credit arrangements
- To provide service updates, repair assessments and collection notices
- To keep records for tax, audit and operational purposes
- To protect our business against fraud, misuse or unauthorised access
We do not use your information for purposes that are unrelated to Bakerite's business without a lawful basis or your consent where required.
How we share information with others
We only share personal information where it is needed for the ordinary running of the business or where the law requires it. This may include sharing limited details with staff, delivery partners, accountants, payment processors, IT support providers and service contractors who work under confidentiality obligations.
Where a courier or transport provider needs delivery details, we provide only the information needed to complete the delivery. If a legal duty arises, such as a court order, tax requirement or regulatory request, we may disclose information to the relevant authority.
- Service providers acting under instruction from Bakerite
- Transport and delivery partners
- Professional advisers such as auditors or accountants
- Public authorities where required by law
Storage, security and retention periods
We store personal information in paper and electronic form and take reasonable technical and organisational measures to keep it secure. These measures may include controlled access, password protection, restricted user permissions and secure record keeping at our Westmead base.
We keep records only for as long as needed for the purpose for which they were collected, or for periods required by law. Some accounting and tax records must be kept for statutory periods under South African legislation. When information is no longer needed, it is deleted, destroyed or anonymised in a lawful manner.
Your rights under POPIA
You have rights in relation to your personal information, subject to legal limits. You may ask us what information we hold, request correction of inaccurate details, object to certain processing, or ask for deletion where the law allows it.
- Access to the personal information we hold about you
- Correction of inaccurate or incomplete details
- Objection to processing in certain cases
- Withdrawal of consent where consent was the basis for processing
- Request for information about how your data was used
To make a request, please email sales@bakerite.co.za. We may ask for proof of identity before acting on a request, to protect your information from unlawful access.
Cookies, links and changes to this policy
Our site may use basic cookies or similar tools to support form submission, security and general site functionality. You can manage cookies through your browser settings, although some features may not work properly if cookies are blocked.
If our site links to another website, that external site will have its own privacy terms and Bakerite is not responsible for its content or information handling practices. We may update this policy from time to time to reflect changes in law or business practice. The latest version will apply from the date it is published.
For privacy questions, concerns or complaints, contact Bakerite at our Westmead, Pinetown base or by email at sales@bakerite.co.za.

